Reading - The Billion-Dollar Giants of Entertainment

Have you ever wondered which entertainment brands make the most money? According to recent data, the world of media franchises is dominated by a few massive names that have become part of our daily lives. At the very top of the list is Pokémon, which has earned an incredible $288 billion since its creation. This Japanese franchise started as a video game but quickly grew into a global phenomenon including cards, movies, and toys.

Following Pokémon, we see other iconic brands that have stood the test of time. Hello Kitty holds the second spot with $88.5 billion, proving that "cuteness" is a serious business. Classic characters like Winnie the Pooh and Mickey Mouse also remain extremely profitable, with earnings of $76.7 billion and $74 billion respectively. These franchises show that nostalgia is a powerful tool for keeping fans engaged across different generations.

The list also features modern cinematic powerhouses and cultural legends. Star Wars and the Marvel Cinematic Universe (MCU) are high on the list, thanks to their massive movie releases and merchandise sales. Interestingly, Japanese culture has a strong presence, with names like Anpanman, Jump Comics, and Dragon Ball appearing alongside Western giants like Harry Potter and the Disney Princesses. Whether through movies, games, or comics, these franchises know exactly how to turn stories into billions of dollars.

Source: ovicio.com.br


ACTIVITIES

1 - Choose the best answer for each question.


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